Aspects of Proposal to Address
- Address TARGET AUDIENCE throughout each of the following aspects of the project
- CONTENT/STORY- What is your message/story? How will that be communicated in your visual content? Are there other sensorial components involved in this experience? What are the lighting conditions?
- PLACE/SPACE - Where is this content displayed? Why this location? Who will experience this project? How will the content activate the space? Will it establish a sense of platemaking (importance of this space in relationship to specific activities)?
- IMPACT- How will this experience be memorable? Does it engage the viewer physically? Does it engage the viewer mentally? Will the viewer's behavior change (physical or mental) through exposure to this project? If so, how and why? Is this experienced on an individual level? On a group level?
**Proposal templates to be provided next class.
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